The Future Is Very Bright For Affiliate Marketing
Perhaps the most amazing revelation about affiliate marketing is the fact that this business model is still in its infancy.
I remember when the internet was born, prior to the birth of ecommerce, it was primarily used to share a wealth of information on every topic imaginable from all corners of the world. It was touted The Information Superhighway and was like having a complete library right in your home accessible from your very large and bulky desktop computer.
Funny, because I don’t recall, from that point forward, ever getting a knock on the door from another encyclopedia salesman. That era was done.
When entrepreneurs began thinking of ways to make money on this amazing new platform they ran into a very big problem. That problem was TRUST. People weren’t ready yet to enter their personal information and especially their credit card numbers into a machine.
The early pioneers in ecommerce eventually convinced people over time that their information was secure enough to earn their trust and the rest is history.
But again… this market is still very, very young and growing fast!
Fast forward to now… the end of 2016 and ecommerce is exploding. In fact, that growth shows no signs of slowing down in the near future. In fact, e-commerce will truly become the future of retail, as nearly all of the growth in the retail sector now takes place in the digital space.
BI Intelligence, Business Insider’s premium research service, forecasts that U.S. consumers will spend $385 billion online in 2016. Moreover, BI Intelligence predicts that number will grow to $632 billion in 2020.
This is hardly surprising considering e-commerce’s healthy growth. Though the U.S. retail average growth rate in the first half of 2016 was just 2% for total retail, it was 16% for e-commerce.
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