11 Outstanding Tips to Improve Your Content Writing and Increase Traffic
When browsing the internet, most readers generally tend to only choose and read topics and posts that interest them and skip those that fail to attract their attention. Creating high-quality content is key as it’s highly valued by search engines and even more by visitors. It has become the most effective and cheapest tool for online marketing as it provides useful information that helps improve readers’ lives.
Having great content is of great importance, especially if you want to attract high traffic on your website. In this post, we are going to help you produce captive information that will help increase visitors to your website and subsequently create traffic and loyal readers.
1. Have Attractive and Catchy Headlines
Headlines are important as they inform the reader what the article is all about. It’s important that you pick interesting and catchy words for your heading in order to lure readers to your article. There are various ways one can write an eye-catching headline, but below are a few most popular ones you can use to come up with catchy headlines for any kind of content:
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2. Pay Attention to the Introduction
The introductory part of your article is very important and comes second to the heading. It helps catch the attention of your visitors. Make sure that your introduction is perfect. Having a nice introduction helps create a tasty and captivating urge for the readers to keep on reading the rest of the article.
3. Framing Content
It’s very important to know how to frame your content as it has a great impact on viewership. Picking the right words helps catch your readers’ attention and drive them to your content by putting across what they want to read. How to frame good content is an important skill one needs to be equipped with especially on social media teasers as they help pull readers from social media to your web content.
4. Grammar and Spelling
Proofreading your content for grammar and spelling errors before posting is key to having flawless posts and articles. Having grammar and spelling mistakes in your content greatly reduces the quality of your work as some audience tend to judge harshly on such. Grammar and spell checks enhance the quality of your writing quite significantly. There are many tools and services that can help you with your grammar and spelling checks and knowing marks and symbols for article proofreading will greatly help you when using the tools.
5. Be Creative
You need to be creative in order to increase traffic to your blog. Audiences are always looking for new, unexpected and unusual stuff to read. They are also fascinated on trending topics. So when researching on your topic, go a bit further and capture your audience minds and imaginations that will quench their thirst for new and exciting stuff. A good piece of content gets to be shared via social media. This, in turn, helps broaden your audience and increase your traffic. Social media has quite a huge audience base and you might even have your content go viral!
6. Personalize Your Content
Involve your audience in your content with personal stories plus a day to day challenges that they can relate to. This helps them develop a keen interest in your content. Write in a manner similar to how you speak. When speaking about certain topic or issues, you can speak about your experiences and thoughts on them and try to strike a balance in order to avoid upsetting some of your audience.
7. Make Use of Keywords
Keywords are important for SEO and social media teasers. Having great keywords helps boosts your SEO thereby adding value to your website. Ensure that you come up with original keywords for your SEO and avoid copy pasting.
The headline is an excellent place to post in your keywords. Try framing them in a manner that users would normally search for the topic in the search engines. This will not only help you gain a large audience but also help your content rank high in search engines.
Adding unique words relating to your content in header texts and meta tags is important as search engines love new content. This is crucial in order to ensure that your content lands on the first page of the search engine. The majority of readers rarely go past the first page of search results.
8. Use Images
Interesting and eye catching images greatly increase readers’ appeal to reading your article. Never hesitate to add images relating to your content as it easily attracts and captures the reader’s attention. Images help readers easily comprehend and understand better especially with posts having images that support the article.
9. Add Videos
Having videos on your article tends to bring life to them. With high speed and cheap internet, videos have become favorite content for the majority of viewers. Try to engage your audience with videos that closely match with your content. Also, you can create animated videos explaining or reinforcing a concept or idea in your article thereby making it more interesting and easily comprehensible to your viewers.
10. Use Social Networks
Social Networks have gained tremendous popularity and have proven to be extremely important to promoting traffic to your content and getting your posts seen by a great number of audience. The majority of people spend a great deal of time on social networks and knowing how to utilize them can greatly improve your traffic. You need to have creative and eye-catching words for your social network teasers that will help capture users on social networks and drive them to your posts. You can choose to publish full posts on social media platforms such as Facebook, Google + or just teasers on Twitter or Instagram.
11. Takeaways for Your Audience
Giving your audience takeaways helps readers think deeper about what you have written to them and they can actually search for more information later. This helps drive readers back to your content in search for more information on particular issues. The takeaways could be anything from questions or tips at the end of the article with relation to it and help in fosters readers’ engagement with your article.
Writing great content is a sure way of reaching out to good number audience and driving high traffic to your posts. These tips will help you improve the quality of your writing and in turn attract more visitors and readers to your posts or blogs.
Always remember to implement them whenever you’re writing your content and get to enjoy and boast of more readers and traffic to your posts!
Guest Post Author Bio:
Lori Wade is a freelance content writer for Thriving Writer who is interested in a wide range of spheres from education and online marketing to entrepreneurship. She is also an aspiring tutor striving to bring education to another level like we all do. If you are interested in writing, you can find her on Twitter or Google+ or find her on other social media. Read and take over Lori’s useful insights!